Take Home Staging to the Extreme

The concept of staging has been around for years, but it's no longer an industry secret, thanks in part to TV shows like HGTV's Designed to Sell and Get It Sold. Simply put, staging is the act of improving and preparing a home so it appeals to a wide range of buyers and can be sold quickly and for the highest possible price.

Staging techniques include decluttering (storing all the kids' toys), rearranging (moving the couch or storing excess furniture), depersonalizing (taking down family pictures and that odd light fixture you're so sentimental about) and neutralizing (repainting loud-colored walls). But some sellers are trying staging tactics that are a little out of the norm.

Feng Shui

Literally translated as “wind-water,” the ancient philosophy of feng shui has recently caught on in real estate. Sellers are hiring feng shui stagers to improve their home’s chi, or energy, hoping to make potential buyers feel more comfortable in their homes.

A good thing about feng shui staging is that it can often be accomplished using elements already present in your home. Simply removing clutter or rearranging the furniture can greatly improve its energy.


Fake Furniture

If you want to stage your home but fancy new furniture isn’t in your budget, FakeFurniture.com might be an option for you.

The Web site sells a wide range of home furniture made from cardboard boxes. The furniture is lightweight and easy to arrange, and when you're finished with it, you can easily fold it up and store it.

While not the most aesthetically appealing option, this faux furniture could at least help buyers visualize a room's scale and proportions. And accessorizing the furniture with blankets and throw pillows can make it look much more realistic.

Just don’t make it look too realistic, lest a buyer gets the urge to plop down on the cardboard sofa.

Faux Families

When viewing a home for sale, buyers want to see a warm, inviting space where they can visualize themselves and their families making lots of happy memories.

So would seeing an actual family in the home help with this visualization?

In 2006, Centex Homes of Dallas tested this idea by hiring actors to portray a family during showings of homes for sale. The “family” would act out typical domestic scenes and interact with potential buyers.

This method could go one of two ways: it could help buyers picture themselves living in your home, or it could distract them so much that they forget to look at your home.


Zillow Real Estate Search


What do you think?

Related Keywords:
Staging
Sell

See Also