Staging Secrets: How to Dress Your House for Sale Success

Try these 13 tips to turn your home into buyer bait.

Ever walk into an open house or a model home and notice how... well, inhumanly perfect it looks? If so, chances are the property is "staged."

In real estate parlance, that means the place has been dressed with paint, furniture arrangements, art and accessories carefully chosen to highlight the home’s strengths, downplay its weaknesses, and appeal to the greatest number of prospective buyers.

Whether you’re designing to sell or designing to dwell, here’s how the home-staging pros get that "I have to have it!" look. These 13 tips and tricks can make your own humble abode look like a million bucks.

A welcoming entry helps to set the tone for the rest of the house.

1. Make an entrance.

You know the saying: You never have a second chance to make a first impression.
"The outside of your home is the first thing guests see," points out Christopher Breining, owner of HomeStagers, Inc. in San Francisco. And like it or not, it speaks volumes about what’s inside -- and about its owner. A quart of glossy paint in a bold, cheerful color for the front door, new hardware (or a good clean and polish of the existing knocker, lockset, porch light, house numbers, and mailbox), a fresh coir or seagrass mat and a trio of seasonal potted plants on the landing will dramatically improve your home’s entry and make visitors feel welcome, Breining says.

Bonus: This small investment pays personal dividends, too, giving you an emotional boost and a dose of house-pride each time you come home.

Zillow Real Estate Search


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